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Normalizing Aging (with Jacqueline “Jack” Perez)

Jacqueline (Jack) Perez is on a mission to normalize aging. In 2017, she created Kuel Life, a website providing community and expert advice for midlife women. Along with curated content and real-life expert advice, the site also showcases women-driven brands.

In this episode, we discuss the importance of community and dangers of isolation, outdated beliefs and stereotypes about aging, the importance of normalizing aging, and what she most enjoys about midlife.

Jack and I share similar experiences and dismay about how midlife is thought about and started our respective ventures for similar reasons. So, no surprise I’m excited to share this episode with you.

Before we get started, I want to call out two previous episodes.

Gail Gensler is one of the experts on Kuel Life and was a guest on Midlife Mastery to discuss defying midlife stereotypes. Gail is in her early 60s and living in full-on beast mode with the energy, enthusiasm, and love for life of someone less than half her age. Just try to keep up with her.

Also, if you didn’t catch the previous episode with Anita and Dario from O’Live Your Life discussing their approach to living an intentional, connected, and full life with a Mediterranean Lifestyle, I highly recommend checking it out.

Now, ready to take on some outdated stereotypes, normalize aging, and play bigger?

Let’s get started!


Thank you for listening – we now have listeners in 64 countries – and continue to grow, primarily from word of mouth. Please keep sharing episodes you love with your friends.

Also, if you enjoyed this episode, please leave a quick review at This lets me know what you really enjoy about the show so I can keep improving it AND helps others learn about the show so more people can create a phenomenal midlife.



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